{"id":13,"date":"2020-01-13T11:22:38","date_gmt":"2020-01-13T11:22:38","guid":{"rendered":"https:\/\/demosites.io\/web-agency-gb\/?p=13"},"modified":"2024-08-09T13:16:25","modified_gmt":"2024-08-09T13:16:25","slug":"facebook-oglasavanje","status":"publish","type":"post","link":"https:\/\/tanassignature.com\/?p=13","title":{"rendered":"Facebook ogla\u0161avanje"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-Feature-1024x576.jpg\" alt=\"\" class=\"wp-image-507\" srcset=\"https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-Feature-1024x576.jpg 1024w, https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-Feature-300x169.jpg 300w, https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-Feature-768x432.jpg 768w, https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-Feature-1536x864.jpg 1536w, https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-Feature.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-background\" style=\"background-color:#fcaf3a61\">Facebook je savremeni i efikasan kanal koji poma\u017ee preduze\u0107ima i brendovima da pove\u0107aju prodaju, pridobiju nove i kvalitetne klijente\/kupce i pove\u0107aju vidljivost svog brenda na internetu. Facebook ogla\u0161avanje je korisno za razli\u010dite grane i biznis modele, koriste ga kako za B2C tako i za B2B kampanje.<\/p>\n<\/blockquote>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">Postignite uspeh na Facebook-u!<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neve-link-color-color has-alpha-channel-opacity has-neve-link-color-background-color has-background\"\/>\n\n\n\n<p>Ogla\u0161avanje na Facebook-u uklju\u010duje i ogla\u0161avanje na dru\u0161tvenim mre\u017eama <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\"><strong>Instagram, Whatsapp, kao i u Messanger aplikaciji<\/strong><\/mark>. Omogu\u0107ava preduze\u0107ima precizno ciljanje publike personalizovanim oglasima koji pove\u0107avaju prodaju, pridobijaju nove klijente ili pove\u0107avaju prepoznatljivost brenda.<\/p>\n\n\n\n<p>Facebook ogla\u0161avanje je kako u svetu tako i kod nas ustaljena marketin\u0161ka praksa, koja pravilnim izvo\u0111enjem donosi vrlo profitabilne rezultate. Ako \u017eelite da zapo\u010dnete &#8211; ili \u010dak postignete i prema\u0161ite ciljeve va\u0161ih Facebook kampanja, a niste sigurni kako da to postignete, pozivamo vas da nas kontaktirate. <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\"><a href=\"https:\/\/tanassignature.com\/?page_id=75\">Pomo\u0107i \u0107emo vam da stvorite uspe\u0161nu ogla\u0161ava\u010dku pri\u010du.<\/a><\/mark><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Za\u0161to bi Facebook ogla\u0161avanje trebali da uklju\u010dite u svoju marketing strategiju?<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neve-link-color-color has-alpha-channel-opacity has-neve-link-color-background-color has-background\"\/>\n\n\n\n<p>Vi\u0161e od 3 milijarde ljudi dnevno koristi Facebook i druge njihove proizvode, kao \u0161to su Instagram, Whatsapp, Messanger. Prose\u010dni korisnik Facebook-a <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\"><strong>provede vi\u0161e od 30 minuta<\/strong><\/mark> na Meta platformama.<\/p>\n\n\n\n<p>Facebook i dalje ima najve\u0107i broj korisnika me\u0111u dru\u0161tvenim mre\u017eama, \u0161to zna\u010di da objave na ovoj platformi  dose\u017eu veliki broj ljudi. Ovo je klju\u010dni razlog za\u0161to bi ogla\u0161avanje na Facebook-u trebalo da bude deo va\u0161e komunikacione strategije.<\/p>\n\n\n\n<p>Facebook ogla\u0161avanje je tokom godina napretka i razvoja postala <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">efikasna metoda ogla\u0161avanja PPC<\/mark><\/strong> (pla\u0107anje po kliku ili Pay per Click), koja pored pove\u0107anja prodaje nudi i ve\u0107u prepoznatljivost i svest o brendu ili preduze\u0107u.<\/p>\n\n\n\n<p>Ogla\u0161avanje na Facebook-u odvija se na razli\u010dite na\u010dine. Od objavljivanja sadr\u017eaja na profilu, koji promocijom dodatno izla\u017eemo \u0161irem krugu ljudi, do oglasa koji se na vremenskoj liniji <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">prikazuju ta\u010dno odre\u0111enim ljudima<\/mark><\/strong> koje smo izabrali za ciljnu grupu.<\/p>\n\n\n\n<p>Ogla\u0161avanje je uvek potrebno prilago\u0111avati na osnovu ciljeva, koje \u017eelite posti\u0107i. Google ogla\u0161avanje poma\u017ee potencijalnim kupcima da na\u0111u vas, <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">dok Facebook ogla\u0161avanje poma\u017ee vama da prona\u0111ete potencijalne kupce<\/mark><\/strong>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"847\" src=\"https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-ads-guide-for-beginners-costa-del-sol-marbella-estepona-manilva-sanpedro-fuengirola.jpg\" alt=\"\" class=\"wp-image-508\" srcset=\"https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-ads-guide-for-beginners-costa-del-sol-marbella-estepona-manilva-sanpedro-fuengirola.jpg 1000w, https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-ads-guide-for-beginners-costa-del-sol-marbella-estepona-manilva-sanpedro-fuengirola-300x254.jpg 300w, https:\/\/tanassignature.com\/wp-content\/uploads\/2020\/01\/Facebook-ads-guide-for-beginners-costa-del-sol-marbella-estepona-manilva-sanpedro-fuengirola-768x650.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Jedna od najefikasnijih metoda online ogla\u0161avanja<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neve-link-color-color has-alpha-channel-opacity has-neve-link-color-background-color has-background\"\/>\n\n\n\n<p>Facebook ogla\u0161avanje je jedan od najefikasnijih na\u010dina ogla\u0161avanja iz dva razloga:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Facebook kao platforma sa najvi\u0161e aktivnih korisnika, nudi mogu\u0107nost najve\u0107eg dosega korisnika. Ve\u0107a \u0161to je publika, preciznije mo\u017eete ciljati potencijalne ciljne grupe.  <\/li>\n<\/ul>\n\n\n\n<p>Za razliku od tradicionalnog ogla\u0161avanja, putem Facebook oglasa mo\u017eete mo\u017eete ciljati publiku na osnovu <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">demografskih podataka, interesa i razli\u010ditih obrazaca pona\u0161anja<\/mark><\/strong> ili ponovo ciljati posetioce va\u0161e web stranice, \u0161to se naziva remarketing.<\/p>\n\n\n\n<p>Pomo\u0107u pode\u0161avanja u Facebook Ads Menad\u017eeru mo\u017eete <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">ciljati korisnike u razli\u010ditim fazama prodajnog levka<\/mark><\/strong>, a testiranjem i optimizacijom kampanja osigurati najbolji mogu\u0107i rezultat ogla\u0161avanja. Na istoj platformi sprovodimo i Instagram ogla\u0161avanje ili pokazujemo oglase na Messengeru i povezanim web lokacijama.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Facebook kao najve\u0107a dru\u0161tvena mre\u017ea, ima \u0161iroku mre\u017eu partnerskih sajtova na kojima se oglasi mogu prikazivati <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">\u010dak i onima koji nisu njegovi direktni korisnici<\/mark><\/strong>. Pre nekoliko godina Facebook je preuzeo Instagram, koji sad ima vi\u0161e od 2 milijarde korisnika. Kao i Whatsapp koji ima vi\u0161e od 2,7 milijarde aktivnih korisnika dnevno predstavlja tre\u0107u naj\u010de\u0161\u0107e kori\u0161\u0107enu dru\u0161tvenu mre\u017eu.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Za\u0161to izabrati Facebook ogla\u0161avanje?<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neve-link-color-color has-alpha-channel-opacity has-neve-link-color-background-color has-background\"\/>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">Digitalni marketing obuhvata brojna podru\u010dja<\/mark><\/strong> &#8211; sadr\u017eajni, pretra\u017eiva\u010dki, Email marketing, PPC ogla\u0161avanje, SEO i jo\u0161 mnogo toga. Malo je kompanija\/agencija koje uspevaju da se podjednako fokusiraju na sva ova podru\u010dja i postignu vrhunske rezultate. <\/p>\n\n\n\n<p>Bolje je <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">fokusirati se na nekoliko klju\u010dnih komunikacionih kanala<\/mark><\/strong>, kojima \u0107ete se posvetiti 100% i kroz njih posti\u0107i vrhunske rezultate. Dru\u0161tvene mre\u017ee, koje dominiraju modernim dru\u0161tvom svakako su jedna od prilika za to. Pored ogromnog dosega, ogla\u0161avanje na Facebook-u ima brojne prednosti:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">Cenovna efikasnost<\/mark><\/strong><\/li>\n<\/ul>\n\n\n\n<p>Facebook ogla\u0161avanje je jedna od cenovno najefikasnijih oblika ogla\u0161avanja, jer sami odre\u0111ujete visinu bud\u017eeta koji \u017eelite da potro\u0161ite na odre\u0111eni oglas.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">Sa razli\u010ditim oblicima ogla\u0161avanja nikad ne\u0107ete dosaditi publici<\/mark><\/strong><\/li>\n<\/ul>\n\n\n\n<p>Facebook nudi razli\u010dite oblike oglasa &#8211; od klasi\u010dnih slikovnih do video oglasa, carousel objava, remarketinga i jo\u0161 mnogo toga. Pomo\u0107u A\/B testiranja mogu\u0107e je uporediti razli\u010dite atribute svake kampanje i izabrati najefikasniji oglas. Uvek je potrebno imati dobar Copywriting i zanimljive kreative, kako oglasi ne bi postali dosadni.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">Mogu\u0107e je ciljati samo relevantne ciljne grupe i potencijalne kupce<\/mark><\/strong><\/li>\n<\/ul>\n\n\n\n<p>Facebook omogu\u0107ava da ogla\u0161avate onim ljudima koji su ve\u0107 ostvarili neku interakciju sa va\u0161im preduze\u0107em, \u0161to pove\u0107ava mogu\u0107nost za konverziju. Pored toga, mogu\u0107e je kreirati sli\u010dnu publiku (Looklike, Audience) i jo\u0161 br\u017ee do\u0107i do novih kvalitetnih potencijalnih kupaca.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">Merljivi rezultati<\/mark><\/strong><\/li>\n<\/ul>\n\n\n\n<p>Koli\u010dina podataka koje nudi ogla\u0161avanje, objave, demografija pratilaca i pra\u0107enje konverzija je nepojmljiva. Facebook je jedna od retkih platformi koje imaju odli\u010dno razvijenu analitiku za merenje uspe\u0161nosti ogla\u0161avanja. Me\u0111utim, podaci ne zna\u010de ni\u0161ta ako ne znate kako ih pro\u010ditati i iskoristiti u svoju korist. Zato je preporu\u010dljivo da za ogla\u0161avanje anga\u017eujete agenciju koja se bavi Facebook ogla\u0161avanjem, kako bi ste dobili maksimum za ulo\u017een novac. <strong><a href=\"https:\/\/tanassignature.com\/?page_id=69\">Na\u0161a agencija je jedna od agencija koja se bavi Facebook ogla\u0161avanjem<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Po\u010detnik ste u Facebook ogla\u0161avanja?<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neve-link-color-color has-alpha-channel-opacity has-neve-link-color-background-color has-background\"\/>\n\n\n\n<p>Ako ste potpuni po\u010detnik, izaberite cilj, odredite ciljnu grupu i bud\u017eet, napi\u0161ite tekst i prilo\u017eite sliku, te sa\u010dekajte da magija po\u010dne. Mo\u017eda je to bilo dovoljno pre nekoliko godina kada je Facebook ogla\u0161avanje bilo jednostavno, ali sada&#8230; <\/p>\n\n\n\n<p>Danas se Facebook ogla\u0161avanje razvilo u jednu od najefikasnijih PPC platformi, koja zahteva dosta znanja i iskustva. Zato je bolje da ogla\u0161avanje na Facebook-u prepustite osobama ili agencijama koje se time bave, kako ne bi ste dolazili do ne potrebnih tro\u0161kova. <\/p>\n\n\n\n<p>Svaka kompanija, brend ili organizacija mo\u017ee se odlu\u010diti za ovu vrstu ogla\u0161avanja. Me\u0111utim, za efikasno ogla\u0161avanje potrebno je vi\u0161e od otvaranja profila i pripreme nekoliko oglasa. Potrebno je postaviti <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">jasno definisane ciljeve<\/mark><\/strong>, zatim pripremiti kvalitetan i relevantan sadr\u017eaj. Na kraju potrebno vam je i vreme da pratite, prilago\u0111avate i unapre\u0111ujete oglase.<\/p>\n\n\n\n<p>Ogla\u0161avanje na Facebook-u je dinami\u010dan proces koji zahteva <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">stalno pra\u0107enje i optimizaciju<\/mark><\/strong> za postizanje efikasnosti i uspeha. Ako ne \u017eelite da posvetite zna\u010dajan deo svog vremena ovom poslu, Bolje je da upravljanje Facebook profilom i ogla\u0161avanjem od po\u010detka poverite agenciji. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Kako zapo\u010deti sa ogla\u0161avanjem na Facebook-u?<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-neve-link-color-color has-alpha-channel-opacity has-neve-link-color-background-color has-background\"\/>\n\n\n\n<p>Pre nego \u0161to po\u010dnete sa ogla\u0161avanjem, potrebno je sprovesti analizu postoje\u0107eg stanja, kao i istra\u017eivanje tr\u017ei\u0161ta i konkurencije. Za po\u010detak, morate se zapitati <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">\u0161ta \u017eelite da postignete ogla\u0161avanjem na Facebook-u<\/mark><\/strong>. Da li je to pove\u0107anje prepoznatljivosti, dosezanje \u0161ire publike, pove\u0107anje posete sajtu, pove\u0107anje prodaje u online prodavnici ili generisanje novih potencijalnih klijenata?<\/p>\n\n\n\n<p>Kada utvrdite ciljeve ogla\u0161avanja na Facebook-u, slede\u0107e pitanje je, <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">ko je va\u0161a ciljna grupa<\/mark><\/strong>. Da li je to jedan segment ljudi ili vi\u0161e? Koje su potrebe, problemi i interesi va\u0161e publike, kakav sadr\u017eaj im je zanimljiv i kojim tonom komunikacije \u0107ete ih privu\u0107i?<\/p>\n\n\n\n<p>Naravno, ne mo\u017eemo zaobi\u0107i pitanje novca. Na po\u010detku je va\u017eno odrediti <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">koliko ste spremni da ulo\u017eite u ogla\u0161avanje<\/mark><\/strong> na Facebook-u, jer va\u0161i rezultati u velikoj meri zavise od tog bud\u017eeta. Tek kada imate jasno definisane sve ove aspekte, mo\u017eete se posvetiti kreativnijem delu &#8211; kreiranju oglasa.<\/p>\n\n\n\n<p>Niste sigurni da li bi ste se sami upustili u ogla\u0161avanje ili vam je potrebna pomo\u0107 marketing agencije? <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\">Pomozite sebi odgovorima na slede\u0107a pitanja<\/mark><\/strong>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li> Da li znam \u0161ta je cilj mog ogla\u0161avanja i \u0161ta \u017eelim da postignem?<\/li>\n\n\n\n<li>Kome se obra\u0107am, koje su potrebe i interesi publike?<\/li>\n\n\n\n<li>Koja je moja konkurentska prednost koja me razlikuje od drugih?<\/li>\n\n\n\n<li>Koliko novca sam spreman\/na da ulo\u017eim u Facebook ogla\u0161avanje?<\/li>\n\n\n\n<li>Da li znam kako da kreiram oglase u Meta Business Manager-u, napi\u0161em dobre prodajne tekstove i kreativne sadr\u017eaje, sprovedem A\/B testiranje, remarketing, kreiram Meta Pixel i kataloge?<\/li>\n\n\n\n<li>Ho\u0107u li imati dovoljno vremena za pripremu i pra\u0107enje oglasa, kao i njihovu stalnu optimizaciju prema klju\u010dnim parametrima?<\/li>\n<\/ul>\n\n\n\n<p>Ako ste vi\u0161e odgovorili sa NE nego sa DA, <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-neve-link-color-color\"><a href=\"https:\/\/tanassignature.com\/?page_id=75\">javite nam se<\/a><\/mark><\/strong> i sa zadovoljstvom \u0107emo vam predstaviti kako mo\u017eemo zajedno posti\u0107i \u017eeljene ciljeve.<\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-neve-link-color-background-color has-text-color has-background\" style=\"border-style:none;border-width:0px;border-radius:100px;color:#000000;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"schedule-a-visit\" style=\"font-size:59px;line-height:1.15\">\u017delite da mi za vas vodimo Facebook ogla\u0161avanje?<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-499968f5 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/tanassignature.com\/?page_id=75\" style=\"border-radius:50px;color:#ffffff;background-color:#000000\">Kontaktirajte nas<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-background\" style=\"background-color:#00000008;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--40)\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-141b4844 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide is-content-justification-center is-layout-flex wp-container-core-group-is-layout-1575e884 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group wp-container-content-9cfa9a5a is-content-justification-left\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-container-core-group-is-layout-8c890d92 wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-left\" style=\"font-size:0.9rem;font-style:normal;font-weight:600;letter-spacing:1px;text-transform:uppercase\">Search<\/p>\n\n\n<form role=\"search\" method=\"get\" action=\"https:\/\/tanassignature.com\/\" class=\"wp-block-search__button-outside wp-block-search__icon-button wp-block-search\"    ><label class=\"wp-block-search__label screen-reader-text\" for=\"wp-block-search__input-1\" >Search<\/label><div class=\"wp-block-search__inside-wrapper\"  style=\"width: 100%\"><input class=\"wp-block-search__input\" id=\"wp-block-search__input-1\" placeholder=\"\" value=\"\" type=\"search\" name=\"s\" required  style=\"border-width: 1px\"\/><button aria-label=\"Search\" class=\"wp-block-search__button has-icon wp-element-button\" type=\"submit\"  style=\"border-width: 1px\"><svg class=\"search-icon\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\">\n\t\t\t\t\t<path d=\"M13 5c-3.3 0-6 2.7-6 6 0 1.4.5 2.7 1.3 3.7l-3.8 3.8 1.1 1.1 3.8-3.8c1 .8 2.3 1.3 3.7 1.3 3.3 0 6-2.7 6-6S16.3 5 13 5zm0 10.5c-2.5 0-4.5-2-4.5-4.5s2-4.5 4.5-4.5 4.5 2 4.5 4.5-2 4.5-4.5 4.5z\"><\/path>\n\t\t\t\t<\/svg><\/button><\/div><\/form><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<ul class=\"wp-block-social-links aligncenter is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-facebook  wp-block-social-link\"><a href=\"https:\/\/www.facebook.com\/profile.php?id=61566376648364\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12 2C6.5 2 2 6.5 2 12c0 5 3.7 9.1 8.4 9.9v-7H7.9V12h2.5V9.8c0-2.5 1.5-3.9 3.8-3.9 1.1 0 2.2.2 2.2.2v2.5h-1.3c-1.2 0-1.6.8-1.6 1.6V12h2.8l-.4 2.9h-2.3v7C18.3 21.1 22 17 22 12c0-5.5-4.5-10-10-10z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Facebook<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-linkedin  wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/company\/tanasignature\/?viewAsMember=true\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">LinkedIn<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/www.instagram.com\/tanasignature\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 C9.556,3,9.249,3.01,8.289,3.054C7.331,3.098,6.677,3.25,6.105,3.472C5.513,3.702,5.011,4.01,4.511,4.511 c-0.5,0.5-0.808,1.002-1.038,1.594C3.25,6.677,3.098,7.331,3.054,8.289C3.01,9.249,3,9.556,3,12c0,2.444,0.01,2.751,0.054,3.711 c0.044,0.958,0.196,1.612,0.418,2.185c0.23,0.592,0.538,1.094,1.038,1.594c0.5,0.5,1.002,0.808,1.594,1.038 c0.572,0.222,1.227,0.375,2.185,0.418C9.249,20.99,9.556,21,12,21s2.751-0.01,3.711-0.054c0.958-0.044,1.612-0.196,2.185-0.418 c0.592-0.23,1.094-0.538,1.594-1.038c0.5-0.5,0.808-1.002,1.038-1.594c0.222-0.572,0.375-1.227,0.418-2.185 C20.99,14.751,21,14.444,21,12s-0.01-2.751-0.054-3.711c-0.044-0.958-0.196-1.612-0.418-2.185c-0.23-0.592-0.538-1.094-1.038-1.594 c-0.5-0.5-1.002-0.808-1.594-1.038c-0.572-0.222-1.227-0.375-2.185-0.418C14.751,3.01,14.444,3,12,3L12,3z M12,7.378 c-2.552,0-4.622,2.069-4.622,4.622S9.448,16.622,12,16.622s4.622-2.069,4.622-4.622S14.552,7.378,12,7.378z M12,15 c-1.657,0-3-1.343-3-3s1.343-3,3-3s3,1.343,3,3S13.657,15,12,15z M16.804,6.116c-0.596,0-1.08,0.484-1.08,1.08 s0.484,1.08,1.08,1.08c0.596,0,1.08-0.484,1.08-1.08S17.401,6.116,16.804,6.116z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Instagram<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-pinterest  wp-block-social-link\"><a href=\"https:\/\/www.pinterest.com\/tanasignature\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12.289,2C6.617,2,3.606,5.648,3.606,9.622c0,1.846,1.025,4.146,2.666,4.878c0.25,0.111,0.381,0.063,0.439-0.169 c0.044-0.175,0.267-1.029,0.365-1.428c0.032-0.128,0.017-0.237-0.091-0.362C6.445,11.911,6.01,10.75,6.01,9.668 c0-2.777,2.194-5.464,5.933-5.464c3.23,0,5.49,2.108,5.49,5.122c0,3.407-1.794,5.768-4.13,5.768c-1.291,0-2.257-1.021-1.948-2.277 c0.372-1.495,1.089-3.112,1.089-4.191c0-0.967-0.542-1.775-1.663-1.775c-1.319,0-2.379,1.309-2.379,3.059 c0,1.115,0.394,1.869,0.394,1.869s-1.302,5.279-1.54,6.261c-0.405,1.666,0.053,4.368,0.094,4.604 c0.021,0.126,0.167,0.169,0.25,0.063c0.129-0.165,1.699-2.419,2.142-4.051c0.158-0.59,0.817-2.995,0.817-2.995 c0.43,0.784,1.681,1.446,3.013,1.446c3.963,0,6.822-3.494,6.822-7.833C20.394,5.112,16.849,2,12.289,2\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Pinterest<\/span><\/a><\/li><\/ul>\n\n\n\n<div class=\"wp-block-group alignfull has-contrast-color has-text-color is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-f1198d31 wp-block-group-is-layout-flex\" style=\"min-height:40vh;margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--50)\"><div style=\"margin-bottom:6px;\" class=\"is-default-size aligncenter wp-block-site-logo\"><a href=\"https:\/\/tanassignature.com\/\" class=\"custom-logo-link\" rel=\"home\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/tanassignature.com\/wp-content\/uploads\/2025\/01\/cropped-crna-1.png\" class=\"custom-logo\" alt=\"Tanas Signature\" srcset=\"https:\/\/tanassignature.com\/wp-content\/uploads\/2025\/01\/cropped-crna-1.png 200w, https:\/\/tanassignature.com\/wp-content\/uploads\/2025\/01\/cropped-crna-1-150x150.png 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><\/div>\n\n\n<p class=\"has-text-align-center has-medium-font-size\">\u00a9 2024 Tanas Signature. Sva prava zadr\u017eana.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Postignite uspeh na Facebook-u! Ogla\u0161avanje na Facebook-u uklju\u010duje i ogla\u0161avanje na dru\u0161tvenim mre\u017eama Instagram, Whatsapp, kao i u Messanger aplikaciji. Omogu\u0107ava preduze\u0107ima precizno ciljanje publike personalizovanim oglasima koji pove\u0107avaju prodaju, pridobijaju nove klijente ili pove\u0107avaju prepoznatljivost brenda. Facebook ogla\u0161avanje je kako u svetu tako i kod nas ustaljena marketin\u0161ka praksa, koja pravilnim izvo\u0111enjem donosi vrlo&hellip;&nbsp;<a href=\"https:\/\/tanassignature.com\/?p=13\" rel=\"bookmark\">\u041f\u0440\u043e\u0447\u0438\u0442\u0430\u0458 \u0432\u0438\u0448\u0435 &raquo;<span class=\"screen-reader-text\">Facebook ogla\u0161avanje<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":507,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"[\"content\",\"tags\",\"post-navigation\"]","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[17],"tags":[14,13,21,22,15],"class_list":["post-13","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitalni-marketing","tag-brend","tag-digitalni-marketing","tag-facebook","tag-oglasavanje","tag-prodajni-kanlai"],"aioseo_notices":[],"brizy_media":[],"_links":{"self":[{"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/posts\/13","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tanassignature.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13"}],"version-history":[{"count":3,"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/posts\/13\/revisions"}],"predecessor-version":[{"id":511,"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/posts\/13\/revisions\/511"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tanassignature.com\/index.php?rest_route=\/wp\/v2\/media\/507"}],"wp:attachment":[{"href":"https:\/\/tanassignature.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tanassignature.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tanassignature.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}